Friday, January 4, 2008

Marketing 101: Be Noticed By Others

By Bette Daoust, Ph.D. No matter what you do, you will be noticed by others. If you do not give a reasonable tip at a restaurant or you stick the other person with the bill, you will be noticed. Your reputation is on the line whenever other people are involved. When you go to a meeting with a client or you help someone on the phone, your name and how you respond will be noticed. You cannot do anything or go anywhere without dragging your reputation behind you. It takes a long time to build trust and only one incident to tear it down. Once it is torn down, it will take years to build it back up again. Look at some of your personal experiences that led to your current reputation. Do your actions support that reputation? If you are known as a procrastinator, are you really that person? If you are known for getting things done on time, do you really live up to it? The chances are likely the answer is yes. If you deal with people in a friendly, efficient manner then your reputation will be good and you will be noticed for good work. Every customer has a relationship with you; treat them as if they are your only customer even if they are difficult to deal with. Even difficult customers will give you referrals if you can make them happy with your service. Keep your reputation intact and try to improve on it everyday. Each of us has strengths that we should sharpen. Weaknesses can be improved but they should never be the focus of who you are. Improving your weaknesses does not allow you to hone your best qualities; it can lead to being mediocre, well-rounded but an expert in nothing. People will notice you for what you can do for them through your expertise. Bette Daoust, Ph.D. is a speaker, author (over 170 books, articles, and publications), and consultant. She has provided marketing, sales, business development and training expertise for companies such as Peet's Coffee & Tea, Varian Medical Systems, Accenture, Avaya, Cisco Systems to name a few. Dr. Daoust has also done extensive work with small businesses in developing their marketing, training, and operational plans. You may contact Dr. Daoust at http://BizMechanix.com You may also view her latest publications at http://BlueprintBooks.com Dr. Daoust also writes for the National Networker http://theNationalNetworker.com Article Source: http://EzineArticles.com/?expert=Bette_Daoust,_Ph.D. http://EzineArticles.com/?Marketing-101:-Be-Noticed-By-Others&id=261492 xanax online
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